JA Trade Fair 2023

The students from the three Skills for Leadership and Management classes are currently working on their final projects to run their own businesses. The whole class will be working together as a real business, starting from employees' selection to five departments (finance, marketing, production, human resources, and public relations) > stock sales to earn capitalization > marketing planning > manufacturing > selling. Moreover, this project is collaborating with Junior Achievement Thailand as we are joining the "Junior Achievement Company of the Year (COY) competition 2023". This is the international competition, in which the winning company will represent JA Thailand at the JA Asia Pacific COY competition next year in another country (TBA).

The event that we just joined was a part of the competition, called "Trade fair". There are three rounds in total: Trade Fair, Business Pitching; Interview with the judges, and the final JAAP COY Competition. You can see the attached file for the invitation, but the dates are changed)

The event was on February 11, 2023. It was about to have students sell the products at the fair, and the judges would also visit each booth for inquiry and judging (visual display, products, team spirit, sales techniques, product knowledge, and unique features). The venue was True Digital Park, 2nd Floor SKYWALK. There were 11 companies in total on the date.

Here are the details of the three companies and their products.

1. Business: Aliwon

President: Chaiyapat Niyamanon (Jimmy) G.12

Product: Diffusers (Lavender, green tea, kiwi, and orchids)